the key European dating internet site has opted for Smart AdServer to control most of its web marketing promotions in France and European countries
Paris, – Smart AdServer, a player that is leading European countries in adserving and electronic marketing, announces that MEETIC, the best European dating agency, has opted for its marketing answer to deliver most of its display campaigns in European countries and optimise its campaign to recruit brand brand new users.
Started in 2002 because of the French born Marc Simoncini, MEETIC could be the leading European dating agency. Providing two services that are different dating and matchmaking with Meetic and Meetic Affinity mainly – in 16 countries in europe (France, Belgium, Switzerland, Luxembourg, Italy, Spain, Austria, Sweden, Finland, Denmark, the uk, Germany, Portugal, Poland, Norway while the Netherlands) and Latin America, MEETIC comes in 13 languages. With 945,000 customers, and after the buyout for the European tasks of their competitor Match.com (the united states team IAC and worldwide frontrunner) final February, MEETIC is the benchmark for online dating sites in Europe. It really is in specific because of a powerful online recruitment policy that MEETIC happens to be in a position to be market leader, across European countries. In the power of those total outcomes, MEETIC made a decision to carry on its expansion in Europe.
Being mindful of this, MEETIC had been searching for a reliable, scalable and revolutionary technical solution, handled by a group of professionals, that makes it feasible, from the one hand, to handle and harmonise every one of its promotions to win new business and improve consumer commitment in European countries, as well as on one other to analyse performance and quickly determine any return on the investment. After examining all leading technologies in the advertising host market, MEETIC find the Smart AdServer advertiser solution, in particular for the enhanced functions and user friendliness that is real. Additionally, MEETIC’s specific major acquisition problems needed a response that is personalised. Smart AdServers power to develop customised functions with very high added value services of focusing on, reporting and monitoring had been consequently a determinant criterion for MEETIC.
Now MEETIC that is boasting among new clients, Smart AdServer has strengthened its position as a standard player when you look at the French and European areas. “We are pleased to announce the signing for this pan-European contract with among the biggest advertisers in European countries. This agreement fits completely with this development that is international strategy and bears witness towards the undeniable competitive advantages and readiness of Smart AdServer“, states Cyrille Geffray, the Managing Director of Smart AdServer. “This signing is a good sign not merely for all of us nevertheless the whole market. The greatest players, advertisers, news agencies and marketing homes are now actually willing to imagine a substitute for conventional solutions that are adserving. They have been seeking more revolutionary lovers able to aid their jobs. In a increasingly competitive environment in that your internet marketing marketplace is dominated by three key players, Smart AdServer’s freedom from some of these leaders can also be reassuring.”
Among its customers are big news agencies such as for instance Zed electronic, Starcom, Mindshare, Mediacom, Mediaedge:cia, Universal McCann, … because well as being a big quantity of websites and organizations, including PIXmania, Reed company, Axel Springer Hungary & Poland, broadcast Canada, MSD worldwide, Wolters Kluwer, Los Angeles Vanguardia, Canal+, Curse Gaming, Amiado…
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